India News is a 24 x 7 Hindi News Channel, which went on air in March 2008. Within a short span of one years and a half, it has carved a niche for itself amongst a horde of channels in the nation. Banking upon its strong content and widespread network of efficient reporters and stringers, the channel stands firm on the foundations of its motto, “Sach Jo Aap Janana Chahate Hain”.

Programming Mix

The channel caters to a wide range of audience with the help of a variety of programmes, including Latest News, Exclusive Interviews, Event Coverages, Entertainment, Business, Sports, Lifestyle, Weather, Travel, Fashion Shows, Crime, Real Estate, Market, Politics & those concerning public affairs. The Channel has a vision to produce such news and programmes that others can’t even visualize. With 11 Bureau offices in Bhopal, Lucknow, Ranchi, Patna, Raipur, Chandigarh, Ahmedabad, Jaipur, Mumbai, Jabalpur and Indore, and strength of more than 500 Reporters and above 1500 stringers across the country, the channel has certainly come a long way.

Sister Concerns of the Channel

The channel is part of a trio being run by the parent Media House, which has established itself in the Print and Broadcasting Industry. The other two wings of the Media House are mentioned below:

India News Magazine: This Hindi weekly is another major endeavour of the Media house. With a strong readership base, the magazine has been gaining popularity with each passing issue.

Aaj Samaj: This Hindi daily has defined a marked readership for itself in Delhi and NCR regions, with a clear emphasis on the quality of news covered.

Besides these, the Group utilizes the services of Research India Organization. The Research team works 24 x 7 to provide in-depth research and analysis on a variety of topics required by the Media House.

It is worth mentioning here that the Channel is also accessible on its English News portal www.itvnews.tv The website serves a large group of audience with topics as varied as News (National and International), Sports, Entertainment, Lifestyle, Science & Technology, and Business. Also, the website has an enriched archive, which provides the users with the Live Streaming Facility.

Availability to Viewers

The Channel is available to approximately 12 Crore viewers on DTH platforms alone. As far as the cable segment is concerned, the figures reach approximately 11 Crores. Not only this, it also marks its presence in Northern America in the IPTV format. Thus, the channel is available to approximately 28 Crore viewers in total, including not only those in India but in Middle East, Europe, and South East Asia as well.

The channel has a greater edge over others in terms of reaching out to rural India because of its availability on DD Direct. It is worth mentioning here that India News is one of the only two News Channels available on DD Direct. As a result, it is keenly watched pan-India.

With state-of-the-Art studios at its Media House buildings in Delhi and Mumbai, it comprises of three virtual Croma studios capable of providing world class news and programs. Equipped with World class Technology, the upgraded & strong, technical infrastructure of India News helps not only in the smooth functioning of the channel, but also in staging minute to minute coverage of News and events.